Five clients, five different problems. Each one starts with what was actually wrong, and ends with what changed.
Cambridge Health Alliance
Cambridge Health Alliance needed their search and social campaigns to deliver tangible results: new patient requests and education enrollments.
We audited their Google and Meta accounts, completely rebuilt their campaigns, and integrated analytics for crystal-clear ROI tracking. Within four weeks, performance surpassed all-time highs.
Launch Academy
Launch Academy sells a $17.5K coding bootcamp, a decision applicants take months to make. Enrollment was falling across consecutive cohorts and they were already on their third agency.
We found paid social was producing leads too weak to justify the spend, moved the budget into search, and rebuilt the campaign structure around the actions that actually predicted enrollment, starting with info calls.
Project X
Project X is a San Jose streetwear brand with a loyal following and a premium product. Their previous agency ran almost everything on Meta, and return on ad spend had slid below 2.0.
A platform audit turned up the cause: Meta's Conversions API had never been connected, so Shopify data never reached the ad platforms. We fixed the data flow, restructured campaigns by product type, and added Google Ads.
Couture Brands
Couture Brands makes high-end candles and bath products, with strong wholesale distribution and ambitions to sell direct. Their website rebuild had been underway for two years and still was not live.
We judged the half-built site not worth saving, designed and shipped a replacement ahead of schedule, then scaled paid search and social against it. Ads-attributed sales doubled.
Solar Cookers International
Solar Cookers International needed years of research, publications, and program history to be findable by donors, partners, and practitioners worldwide.
We rebuilt the site on WordPress around a clearer information architecture, consolidated the content, and built accessibility into every template rather than bolting it on afterward. Their team took over publishing immediately after launch.
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